DEMOGRAPHICS
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Need a buyer for your vehicle?

New or used, put your listings in front of people with purchasing power; our visitors are your target market! Let us help you get your listings in front of the correct audience!

Demographic Profile

Take a look at the demographic breakdown of Commercial Truck Trader visitors.

Gender:

  • Male: 85.8%
  • Female: 5.5%
  • Other: 7%

Average Income:

  • > $100K = 31.6%
  • $50K – $99K = 22%
  • < $50K = 18.5%

Age:

  • 18 – 34 = 21.6%
  • 35 – 54 = 42.1%
  • 55+ = 36.2%¬†

Commercial Truck Trader consumer survey, 2021

DID YOU KNOW?

72%

72% of buyers say they’d be willing to travel up to 5 hours, or more, to find their next unit.

90%

90% of our site visitors are looking to purchase 1-3 units.

Commercial Truck Trader consumer survey, 2021.

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