Today, text messaging is the most common form of communication, as 81% of American adults use SMS text messaging.Text messaging…
2022 August
Prior to the Internet, a consumer’s path to purchase was relatively linear. They relied heavily on local dealerships for knowledge…
There’s a growing concept in sales that is changing how we think about online advertising: “multi-click attribution.” Traditionally, credit for…
As technology has evolved, consumer preferences have changed. Today’s consumer prefers fast and easy communication when searching for their…