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Demographic Profile

Take a look at the demographic breakdown of Commercial Truck Trader visitors.

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Gender:

Male: 67%
Female: 32%
Other: <1%

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Average Income:

$25K – $49K = 19%
$50K – $99K = 33%
$100K – $199K = 33%
$200K+ = 7.4%

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Age:

18 – 26 = 7.60%
27 – 42 = 68.50%
43 – 58 = 18.39%
59+ = 5.5%

Commercial Truck Trader consumer survey, 2023

DID YOU KNOW?

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72%

72% of buyers say they’d be willing to travel up to 5 hours, or more, to find their next unit.

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90%

90% of our site visitors are looking to purchase 1-3 units.

Commercial Truck Trader consumer survey, 2021.