As the most popular form of digital interaction, it’s beneficial for any commercial vehicle dealership to make text messaging available…
2022
As technology makes communication across multiple channels easier, convenience has become a top priority for shoppers. Consumers now expect to…
The commercial vehicle industry has faced unprecedented challenges in the past few years related to disruptions in the supply chain,…
Before online ads and targeted emails, and even before telemarketing and robocalls, sales often involved door-to-door salesmen and saleswomen traveling…
If you’ve already started managing leads with Lead Manager, it’s time to take the next step and start strategically planning…
Closing a deal is a rewarding part of the sales process for any dealer; however, guiding consumers down the sales…
Prior to the Internet, a consumer’s path to purchase was relatively linear. They relied heavily on local dealerships for knowledge…
There’s a growing concept in sales that is changing how we think about online advertising: “multi-click attribution.” Traditionally, credit for…
As technology has evolved, consumer preferences have changed. Today’s consumer prefers fast and easy communication when searching for their…