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Events to Mark in Your Truck Dealership’s Calendar for 2024

Trucking industry trade shows and conferences offer numerous advantages. They provide an opportunity to increase visibility, connect with other businesses and potential buyers, explore the latest innovations, and gain insights into the competitive landscape. To make sure your dealership doesn’t miss any exciting show opportunities, we have curated a list of the most prominent truck industry events to explore this year. Continue reading to discover an upcoming show near you!

American Truck Dealers Show

American Truck Dealers (ATD), a division of the National Automobile Dealers Association (NADA), is a leading association that provides extensive programs and networking opportunities for medium- and heavy-duty truck dealers. The ATD Show is seamlessly integrated into the overarching NADA show, making it a must-attend event for those seeking the most valuable education experience.  This year, ATD is putting the spotlight on the future of the trucking industry, with workshops and sessions focused on electrification, market challenges and opportunities, legislative priorities, and other captivating topics that will shape the industry’s path forward.

Work Truck Week
March 5-8, Indianapolis, IN 

Spring is a busy time for the trucking industry, with NTEA hosting a range of exciting events in the first week of March. These include the highly anticipated Work Truck Show, Green Truck Summit, and Educational Sessions. With a history spanning over 20 years, this event provides a platform for industry professionals to directly engage with OEMs, network with potential leads, and discover the latest advancements in products and technology. Whether you’re seeking insights into sustainability at the Green Truck Summit or eager to explore new make/model releases at the Work Truck Show exhibition, Work Truck Week offers a wealth of opportunities to  delve into.

Mid-America Trucking Show
Mar 21 – 23, Louisville, KY

Every year, thousands of truck drivers, fleet managers, and business owners unite for three days of enlightening education, valuable networking, and groundbreaking product innovation. The Mid-America Trucking Show hosts countless demonstrations of new products and truck solutions, along with insightful expert speeches. Participating could give you a chance to gain valuable insights into what truck consumers are eager to purchase, but also deepen your understanding of the challenges, obstacles, and goals they face. Plus, meeting these buyers in person provides unparalleled exposure for your dealership and the opportunity to forge valuable connections.

Accelerate! Conference & Expo
NOV 10-13, Dallas, TX

The Accelerate Conference is another dynamic event that unites dealers, manufacturers, consumers, and other trucking industry professionals for a common purpose. Hosted by the Women in Trucking Association, the conference will feature a lineup of esteemed industry leaders who will deliver insightful presentations on the latest trends, best practices, and compelling case studies in areas such as diversity & inclusion, leadership, sales & marketing, and more. This event offers a valuable opportunity for dealers to engage with women across the industry and check out the latest product and solution exhibits.

Used Truck Association Convention

The Annual Convention stands as the largest event for used truck professionals across North America. This highly anticipated conference presents a plethora of enriching educational experiences, encompassing a wide array of sessions that delve into the realms of sales and operations, economic trends, and other crucial topics tailored specifically for used truck dealers. In addition, you get the opportunity to partake in an abundance of hands-on educational workshops,  vendor expos, and more activities. Make sure to keep an eye out for this year’s dates!

The event season is in full swing, and it’s the perfect time to explore the exciting opportunities at these events. Don’t forget to keep an eye out for Commercial Truck Trader. In the meantime, let us help you make the most of your event attendance by checking out our insightful blog on maximizing your experience at events and trade shows!


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